Stand. PURA.
Event: Expo Ortopedica 2019. Location: Buenos Aires, Argentina.
Dimensions: 7 x 3 mts.
*Winner of the award for the best stand at the fair.
Agency: 361 Argentina.
Role: Graphic, industrial and exhibition designer.
This project is part of a broad communication strategy that we have been working for a year with the company team. Projects done within an advertising agency are much shorter than usual. The communication plan includes brand design, digital communication for media, point of sale, stands, POP, hydration machines, recycling machines, among others. About Pura: is a company dedicated to the manufacture and sale of water filters both at home and industrial level. They care about water which is its biggest corporate flag, and all its communication and culture revolves around caring for it and the planet. It is a company with an environmental purpose.
