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UI Designer
Ahmedabad, India
Nov 2012 - Present (12 years)
UI/UX and Web Design for:
- Shopping Cart mobile app (New conceptual app design for online shopping on android
platform)
- InfoStretch mobile app (New conceptual app design for company promotion for iOS)
- Nvidia mobile app (Redesign & png resource for Android, iOS, Windows & BlackBerry)
- mConcerto - (Illustrative Icon design for a mobile app & website design in Flat UI)
- Investor Connect (Logo Design, Mobile app design for investors for iOS platform)
- Mobiscan (Logo Design for Mobiscan Corporation)
- Event Builder (Logo, app icon for Mobile and Tablet app in Flat UI - Developed in KONY software for android and iOS platform )
- Quiz App - (Mobile App for android platform - with FLAT UI)
- TripBuilder – (UI/UX flow and design for iOS and android)
- Daily Use – Expense, Trip & Card management app for iOS, Android & Windows.
- BMW – Business Sales App for BMW Distributors for iOS
- Weight Watchers – Consumer app for iOS developed in KONY Studio.
- Wells Fargo (Bank) – Room & workspace reservation app for iOS.
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Executive Designer
Ahmedabad, India
Nov 2009 - Nov 2012 (3 years)
BRAND COMMUNICATION DESIGN
- Logo and Brand identity Design and Corporate Identity
- Pre and Post Advertising campaigns.
- Brochure design, Catalogues, Brand Manuals
- Event concepts and creative
- Co-branded Advertising concepts, posters, standees, hoarding
- Merchandising ideas
- Print innovations
- Packaging design
- E-Mailers, Direct Mailers, Landing pages
- Customized CD / DVD packaging
- Visual Aid, LBL, Launch VA, Exhibitions, SPM materials
- Labels & packaging for various Alcoholic & Non Alcoholic brands.
- Calendar, Chit Pads, Greeting card, Badges.
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Visualizer
Mumbai, India
Oct 2008 - Oct 2009 (1 year)
- Looking after the creative as well as the business aspect.
- Briefing and ideating with the client / brand.
- Arranging, coordinating and directing the photo-shoot.
- To develop presentations and directs layout design for promotional material.
- Review materials and information presented by client and discusses various factors to determine most desirable presentation concept.
- Review and approves art works developed by team and presents final layouts to client for approval.
- Ideas & concepts for all the Campaigns, Print Collaterals, Web & UI/UX also.
- Make decisions on a daily basis that ensure both profitability and creative quality.
- Able to manage outside resources, including vendors, photographers, color separators, printers, freelancers, web and interactive sub-contractors.
- Quality control, proofing, reviewing, measuring, creative output and project process(es).
- Continually learning, evaluating and implementing new marketing communications technologies for client campaigns.
- With the Servicing team, assure that internal and client presentations are on time,
Professional, engaging, persuasive and supported by a sound rationale.
ADVERTISING
Created from conceptualization to execution for the following:
- Launch Campaign - Magazine ads, Newspaper ads, Branding.
- Pre Launch Campaign - Teaser campaigns with all collaterals.
- Post Launch Campaign - all the print collaterals with advertisement both on TV.
- Web Campaign - with print campaign web campaign of IPL also launched.
PRINT MEDIA
Final execution of the following:
- Press release event - backdrop designs, standee, wall graphics and press kits
- Brand Development - Logos, Stationary, Web branding also.
- Press campaign - press ads & innovations.
- Outdoor campaign - hoarding, bus back/side/shelters, railway station.
- Post release campaign - across the same categories.
- Packaging - Pharmaceuticals, Alcoholic & Non Alcoholic brands, Stationary.
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Trainee Visualizer
Ahmedabad, India
May 2007 - Sep 2008 (1 year 4 months)
- Looking after the creative as well as the business aspect.
- Briefing and ideating with the client / brand.
- Arranging, coordinating and directing the photo-shoot.
- To develop presentations and directs layout design for promotional material.
- Review materials and information presented by client and discusses various factors to determine most desirable presentation concept.
- Review and approves art works developed by team and presents final layouts to client for approval.
- Ideas & concepts for all the Campaigns, Print Collaterals, Web & UI/UX also.
- Make decisions on a daily basis that ensure both profitability and creative quality.
- Able to manage outside resources, including vendors, photographers, color separators, printers, freelancers, web and interactive sub-contractors.
- Quality control, proofing, reviewing, measuring, creative output and project process(es).
- Continually learning, evaluating and implementing new marketing communications technologies for client campaigns.
- With the Servicing team, assure that internal and client presentations are on time,
Professional, engaging, persuasive and supported by a sound rationale.