Art Director

Vanessa Gatongay

Manila, Philippines

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About

I’m Vanessa Gatongay-Coritana, a graduate in Multimedia Arts from De La Salle College of St. Benilde in the Philippines. With diverse experience in both local and international companies, I bring a collaborative spirit and a proactive approach to every project. My creative vision helps me transform ideas into beautiful, impactful designs. Let’s create something amazing together!

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Education
- MMA Multimedia Arts
  
  De La Salle-College of St. Benilde
  
  2002 - 2006
Experience
- Art Director
  
  EchoStore
  
  2016 - Present (8 years)
  
  Developed and executed comprehensive online marketing campaigns, along with creating engaging presentations and detailed workbooks.
  Created compelling promotional content for social media platforms.
- Art Director
  
  Violette Business Services, LLC
  
  Watertown, CT
  
  Jun 2013 - Dec 2021 (8 years 6 months)
  
  Prepared all online marketing campaigns, presentations, and work books. Crafted compelling promotional content tailored for social media platforms.
- Art Director
  
  The Content Factory
  
  Jun 2016 - Aug 2019 (3 years 2 months)
  
  Provided art direction for two quarterly magazines and designed layouts for eBooks, whitepapers, and sales materials, including sell sheets and brochures. Led logo design and development initiatives. Translating data and text content into eye-catching infographics, illustrations and text treatments for magazine layouts.
- Art Director
  
  Pearl Nano Coatings
  
  Washington, DC
  
  May 2010 - May 2017 (7 years)
  
  Established a new and exciting look of the company logo, business cards, brochures and product packaging
- Art Director
  
  Engaged Media, Inc.
  
  Apex, NC
  
  Sep 2014 - Dec 2015 (1 year 3 months)
  
  Created layouts for a variety of magazines, including Bake It, Dish & Done, The Pumpkin Spice Handbook, Tasty Trends, Women in the Bible, New Hair Trends, and Collectibles. Executed color correction and conducted quality control on final designs to ensure optimal visual.
  impact.
- Art Director
  
  Elegant Femme
  
  Paris, France
  
  May 2013 - Aug 2015 (2 years 3 months)
  
  Enhanced the company’s visual identity by redesigning the logo, letterheads, business cards, and website.
  Developed a comprehensive advertising campaign for all quarterly events, encompassing both digital and print materials, including workbooks, catalogs,
  sales pages, web banners, and PowerPoint presentations.
- Graphic Designer
  
  Xposure Media, Inc.
  
  Nov 2012 - Dec 2013 (1 year 1 month)
  
  Created web pages, brochures, flyers, and other print collateral. Compiled final deliverables for client presentations.
- Art Director
  
  Callum Creative
  
  Mar 2011 - Sep 2013 (2 years 6 months)
  
  Oversaw the design of all marketing collateral, spanning both print and digital formats. Collaborated closely with developers to ensure projects stayed on track.
- Art Director
  
  Hinge Inquirer Publications
  
  Jul 2009 - Jun 2011 (1 year 11 months)
  
  Led the art direction for marketing campaigns across various titles.
  Designing print and digital collateral for diverse events.
  Collaborated effectively with fellow art directors, editors, and managers.
- Multimedia Artist
  
  Inspice Systems Inc
  
  Dec 2008 - Mar 2009 (3 months)
  
  Designed and maintained company website.
  Designed software packages, posters, brochures, manuals and video company presentations.
- Art Director
  
  Dual Action Blender
  
  May 2007 - Oct 2008 (1 year 5 months)
  
  Developed new concepts and approaches, to support the campaign’s needs and initiatives.
  Produced marketing materials for its print and TV campaigns, billboards, brochures, direct mailers, posters, and product packaging
  Supervised and trained new designers
Awards

Recipient of First Honors award in 1st Term, Second Honors award in 2nd Term, Layout artist of CSB’s The Benildean
Industries
Skills
Elsewhere on the Web
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On Coroflot

@vanessa-gatongay, member since 2009
- Followers 5

Vanessa Gatongay

Systems Administrator, Visible Futures Lab (VFL)

Department of Applied Design Chair - Associate Professor/Professor