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Creative Consultant, Upperkase Designs
Kesi A. Gardner
kingston, Jamaica
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About
Marketing communications professional with strong creative, client management, brand strategy and project management skills. Experienced in creative advertising direction, social media strategy and management.
Specialties: social media strategy & management, creative direction, guerrilla marketing and event planning. -
Education
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Master of Arts (MA) Contemporary Communication - Strategic CommunicationNotre Dame of Maryland University2010 - 2012
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Bachelor of Fine Arts (BFA) Communications DesignPratt Institute1996 - 2001
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St. Andrew High School for Girls1989 - 1995
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Experience
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Account ExecutiveWhistling FrogJun 2013 - Present (11 years 6 months)
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Creative ConsultantUpperkase DesignJun 2006 - Present (18 years 6 months)Strategic planner versed in multi-channel integrated marketing communications. Results-oriented professional with the ability to take calculated risks to achieve maximum results. Experienced in creative direction, advertising and social media marketing to produce the best results.
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Digital Media & Communications SpecialistAfricareSep 2011 - Jun 2013 (1 year 9 months)Responsible for planning, managing and implementing the online component of Africare’s marketing and communications strategy.
Increased online engagement and tracking methods through implementation of Google Analytics and SEO (Search Engine Optimization) tools.
Involved in project management and design of advertising, direct mail and other visual marketing communications materials. -
Junior Graphic DesignerMcCann EricksonMay 2006 - May 2008 (2 years)Worked as a junior graphic designer as part of the creative team for the Jamaican arm of the multi-national McCann-Erickson advertising agency.
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Awards
Merit Award nominee, Deans list
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Skills
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Elsewhere on the Web
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On Coroflot@upperkase, member since 2007
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Following 1
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Followers 2
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