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Manager, Marketing Analytics
Cincinnati, OH
Oct 2014 - Present (10 years 2 months)
• Design infographics
• Demand generation waterfall reporting and analysis
• Optimization of analytics reporting strategy and dashboards
• Analytics consultation
• Implementation and improvement of website and program tracking
• Produce ad hoc reporting with actionable insights
• Training and instruction on analytics and tools
• Perform in-depth analysis of online marketing activities