Joe Tuzzolino

Freelance design and art direction

• Managed and art directed in-house and outside design groups, graphic agencies, photographers and freelance designers.
• Led the creation of corporate brand standards for the first time in the 25 year history of the company.
• Created packaging that has won numerous awards, including Creativity Internationals 45th Print Gold, Creativity Internationals 45th Print Bronze, an IF Design Award, and a Red Dot Award in the last two years.

Freelance Designer

Managed and art directed in-house and outside packaging design groups, graphic agencies, photographers and manufacturers
to create, review and finalize product packaging within budget and tight schedules.
• Managed the work flow between marketing and product development departments to facilitate the design of packaging for a wide
variety of toy lines.
• Provided a strong knowledge of the competitive set to marketing and management, specifically in the collector markets
and the male action category.