Trace Gashler
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About
Creative Director & Freelance Artist with over 20+ years of experience serving a diverse client base, assisting small business, non-profits and individuals in reaching their branding, communication, advertising and promotional goals. Eye for detail and passion for creating clean, professional, and unique designs that immediately demand attention. Accomplished at developing high-impact commercial signage, marketing materials, brand identities, multi-media packaging, print designs, social media ads and photography. Consistent in meeting the most strict deadlines using superior, diplomatic and effective communication between teams. Dedicated to finding the most creative and cost-effective solutions for all projects. Successfully bringing ideas to life, through communication, collaboration between artists, photographers and clients. My expertise in Adobe Creative Suite and Flexi will create designs that get you noticed.
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Education
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Certificate in Graphic Design Graphic DesignCommunity College of Denver1992 - 1994
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Bachelor of Arts MarketingNorthern Illinois University1987 - 1992
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Experience
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Freelance Graphic Designerstudio919designFuquay-Varina, NC2004 - Present (20 years)Manage the on-going design, development and implementation of graphic, layout and production of print and digital materials for multiple business and community organizations on a long-term, contractual basis for multiple projects.
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Commercial Sign DesignerASI Signage | Rodney Signs | Holly Springs, NCFeb 2016 - May 2019 (3 years 3 months)Designed Commercial Exterior and Interior Signage for Local and National Businesses, using creativity and innovative skills to conceive extraordinary signage for clients, their audience and the public. Strive to grasp the essence of the clients desires and needs through stellar communication. Understanding clients requests, vision, audience and the location/placement, while determining the most effective type of sign, budget and materials were paramount in achieving the success of each project. Well-versed on industry substrates/materials, manufacturing capabilities and restrictions and design software programs. Software and substrate training.
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Senior Art Director & Graphic DesignerTW Media ServicesLittleton, COJan 1998 - Dec 2016 (18 years 11 months)Oversaw the artistic design and development of all multi-media packaging and print materials. Coordinated and implemented client art file change requests. Conceptualized branding campaigns and recommended and interpreted art specification requirements. Managed portfolio of print vendors, production schedules and budgets. Conducted photo shoot sessions. Executed flight checks and file conversion with accuracy and within deadline. Developed B2B logistics and trade show materials. Supervised art department and support personnel to meet multiple account managers budgets and deadlines.
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Graphic DesignerPrecision GraphicsDenver, COMay 1994 - Jan 1998 (3 years 8 months)Redesigned all company corporate identity and branding materials. Managed multiple projects in a fast-paced print environment. Conceptualized, designed and personalized all direct marketing pieces such as postcards, brochures,
door hangers, business cards, and print advertisements for over 20 trade related companies. Conducted prepress and flight checks. Produced and out-put film for press.
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Awards
People's Fair Poster Contest Award
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Industries
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Skills
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On Coroflot@tracegashler, member since 2016