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Designer, Art Director & Owner
Philadelphia, PA
Aug 1999 - Present (25 years)
Craft design, strategy, copy, and photography for both print and interactive, crafting new approaches and unique identities. Develop clients’ brands to get them noticed and remembered. Investigate new technologies for problem solving. Teamed up with clients to produce multiple books available online through Print On Demand services. Primary market: entertainment.
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Graphic Designer, Art Director & Studio Owner
Philadelphia, PA
Jul 1998 - Present (26 years 1 month)
TonyBuford Design, alive in many forms throughout the years, including BufordDesign Communications, TonyBuford.com, and TonyPearlDesign, is a design studio that has endured throughout recent decades of ups and downs in the marketing and advertising field.
Currently working with entertainment, non-profit, small businesses and local ad agencies, I'm continually producing for clients.
No job too small, and with over 10 years experience...no job too large, either.
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Art Director
Philadelphia, PA
Jan 2015 - Jul 2018 (3 years 6 months)
Creator of in-house studio Council Creative Group. Designed and produced print, intranet design, identity, and event promotions. Manages Graphic Design Fellows program. Wrote, designed and led brand identity and intellectual property training for all Philadelphia City Council members and staff. Member of President's staff. Reported to COO & Council President.
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Retail Specialist
Philadelphia, PA
Jul 2010 - Jan 2015 (4 years 6 months)
Worked with sales team, helping retail customers and identifying business prospects. Provided insight in area of speciality, high-end workstations and software for visual design. Gained invaluable brand development skills working with the most admired brand and best-managed retail operation on the planet.
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Art Director
Jenkintown, PA
Oct 2007 - Nov 2008 (1 year 1 month)
Designing and managed brand assets, wrote and instituted corporate Graphic Standards. Designed advertising, and e-marketing with talented team of designers, writers and marketing professionals.
This was a hands-on position that required both theoretical concepts and day-to-day directing of the brand's visual impact.
Responsible for a re-invigoration of the brand's identity in print, in presentation, online and through sales support.
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Adjunct Professor
Mantua Township, NJ
Aug 2006 - May 2008 (1 year 9 months)
Instructor: Electronic Publishing & Typography, and Foundations of Computer Graphic Design. Taught Adobe Creative Suite programs Photoshop and InDesign, along with Corel's Painter.
Research Area–Intellectual Property.
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Sr. Art Director and Copy Writer
Imtek Direct Marketing
Jun 2006 - Jun 2007 (1 year)
Provided concept, design, prepress and final file output for digital, offset and web printing.
Created design for all corporate documents: re-design of the primary company logo, including 3 new divisions; initial web design for 2 web sites; creation of trade show elements; design and copywriting for magazine ads; and direct mail for a dozen clients. Reported to President.
• Partnered with IT Architect to realize implementation of radical new direct marketing tool GPS Mail, opening new revenue stream for Imtek.