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Senior Graphic Designer
Amanda Young
Portland, OR
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About
Experienced graphic and brand designer with years of experience, a degree in communications and digital art & design, Adobe Creative Cloud with motion benefit. Development, refinement, and evangelization of best-known design practices that are thoughtful and clear, across multiple marketing channels. Creator of Brand/ID rollouts that are forward-thinking and intuitive, both in their design and marketing strategy.
Problem-solver for the design scope and needs of a project/campaign, solution-seeker, and team player, striving for a collaborative work ethic while balancing an independent mindset. Not afraid to share and offer design opinions. Can work fast in high-impact settings and environments.
Obsessed with current trends, a passion for color theory, a desire for typographic sensibility, a keen eye for brand marketing, and an interest in all things visually engaging; especially if they have a unique and genuine voice.
Experience around highly matrixes organizations and independent start-ups, as well as agencies, non-profits, and more. No matter what the setting, I come ready to collaborate. -
Education
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Bachelors of Art CommunicationsUniversity of Washington
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Associates of Art Graphic DesignThe Art Institute of Seattle
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Experience
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Senior Graphic DesignerPortland, ORMay 2022 - Apr 2023 (11 months)Senior-level graphic and brand designer within the corporate marketing & communications group.
Executed Brand/ID design and alignment, and brand refreshes throughout various business units.
Created customized logos, iconography, experiential assets for events, soft signage, infographics and digital online marketing, digital presentation design, design system management, image and video content creation
Increased sales by 20-30% with newly branded products & services in such business units as Global Corporate Services and Environmental Health and Safety .
Hit the overall division goal of delivering on all 2022/23 projects either on time or before the due date by 85%.
Created a diverse and highly detailed series of educational infographics, resulting in 2 awards given by the EPA and saving 2,626 million gallons of water in the US in 2022 .
Developed 2022 branding and guidelines for Corporate Services with over 100 pieces of design collateral, including custom logos, iconography, posters, digital assets, websites and social media. -
Senior Graphic and Brand DesignerDenver, COJan 2022 - Apr 2022 (3 months)Responsible for 2022 retail design and Brand I/D, working closely with multiple teams across e-Comm, Retail, Merch, Product, and Digital to create in-store and online retail visuals and in-store signage, experiential design, window and floor clings, and packaging.
Created a framework for each season in collaboration with the in-house Marketing team. This framework included copy choice and overall messaging and visual direction for the Global Crocs Brand.
Engagement of photo stock and photo studio choices, production design for on-site photoshoots, and creation of engaging concepts for their brand look and feel.
Efforts in my designs can be seen worldwide in over 346 retail locations today. -
Senior Graphic DesignerPortland, ORJan 2022 - Apr 2022 (3 months)Supported strategic design and communications within Cloud, Emerging Technologies, Retail, Customer Confidence, Incubation Lab, and Business and Sales Ops.
Projects included logo development, internal and external business/customer communications, promotional swag, design of weekly and monthly digital e-mails, assets for UI designs for SharePoint, work with Figma.
Custom digital design presentations for SpaceX and Blue Origin helped to target exact satellite trajectories for important communication eaches while astronauts were orbiting during space flight.
New branding was created for Microsoft Business Operations that helped improve overall effectiveness.
of their online presence within the global tech community and yielded 31% growth in sales for B2B. -
Senior Digital Graphic DesignerPortland, ORMar 2020 - Mar 2021 (1 year)Provided digital graphics and support for various management presentations, email templates, branding alignment and guidelines, art direction, and other requests such as online banner adverts, social media campaigns, and UI graphic assets for web and mobile.
Design work was seen by over 2 Billion viewers in 2020-2021 and helped to support over 35 varied industries globally within technology, medical, and bio-research. -
Senior Graphic DesignerPortland, ORFeb 2013 - Mar 2020 (7 years 1 month)Created and managed design and branding projects across multiple disciplines for various business units, key stakeholders, external partners, and international agencies.
Greatest achievements include full-scale design of brand rollouts for new products which generated high revenue in those areas.
Created top to bottom event and experiential designs for both national and international conferences and received company-wide recognition for these efforts in Europe, China, Australia, and India.
Worked closely with Intel Inside (internal global brand agency) on the 2018/2019 company-wide global brand and again for the 2020 brand refresh.
Supported both internal and external vendors and agencies for design projects to cross-cultural audiences for our company, experiential and environmental creative, web UI support, 360-degree marketing collateral, typographic influence, and global social media campaign designs.
Lead all projects from pre-to-post-production, staying up-to-date on the latest design trends and motivating teams toward best-use disciplines in marketing design and brand ethos.
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Skills
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Elsewhere on the Web
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On Coroflot@thedesignrecipe, member since 2014
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