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Customer Experience Manager
Q4Launch
Mount Pleasant, SC
Mar 2016 - Present (8 years 6 months)
Create inbound marketing strategy to drive bookings for customers in the hospitality industry. Use SEO best practices to optimize websites and boost customers' online presence. Create and distribute email-marketing campaigns. Coordinate with other teams to efficiently carry out customer onboarding and additional projects. Serve as main point of contact for customers. Provide reports of performance and success stories to customers.
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Customer Support Analyst
Blackbaud
Charleston, SC
Jun 2015 - Mar 2016 (9 months)
Provide technical support and solutions to nonprofit customers using the NetCommunity content management system. Innovate to reach customer end goals. Troubleshoot software issues that arise for customers. Maintain a professional relationship with customers. Organize notes on cases and follow schedules to meet customer expectations.
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Creative Communications Associate
Lutherville-Timonium, MD
Nov 2014 - Apr 2015 (5 months)
Create digital marketing strategies to accomplish marketing objectives. Manage multiple social media accounts. Develop messaging strategies and write content. Design websites using WordPress. Use Adobe Creative suite to create website elements. Implement email-marketing campaigns.
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Digital Media Intern
MGH Inc.
Owings Mills, MD
Sep 2014 - Nov 2014 (2 months)
Assist in implementing and maintaining paid search campaigns using Google Adwords. Analyze and report on campaigns using data retrieved from Google Analytics. Recommend optimizations to live campaigns based on analytics. Upload and analyze web and mobile display campaigns using the MediaMind ad server. Write copy for client’s paid search campaigns, including UMMC and Anthony & Sylvan pools.
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Digital Initiatives Intern
Hearst Broadcasting- WIYY/WBAL
Baltimore, MD
May 2014 - Aug 2014 (3 months)
Create and edit content for the radio station’s website. Create graphics to be posted on the website. Promote the station using social media. Track website traffic using Google Analytics. Edit and upload sound clips to website and social media. Upload and place advertisements to be played on digital radio stations. Upload and place banner ads on the website using Google dfp. Create reports for clients presenting web impressions and clicks. Attend production and music meetings. Assist in execution of promotional events.