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Principle/Creative Director
Oak Park, IL
Aug 2001 - Present (23 years 5 months)
Offering consultation and design services for clients to optimally position themselves in their respective industries. Markets include:
» Ad Agencies (Outsourced)
» Non-Profits
» Financial Services
» Technology
» Sports/Entertainment
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Senior Graphic Designer
Chicago, IL
Oct 2006 - Jul 2016 (9 years 9 months)
Responsible for the creative development and management for branch services and mass market events in the Midwest region. Including campaign development, advertising (print & web), collateral materials, apparel and signage.
» Implemented launch of Wieden + Kennedy’s re-branding of the organization.
» Apparel designs selected for mass market events. Was worn by 80,000+ participants in 2013 nationwide.
» Developed branding and design guidelines for corporate partners promoting their partnership through respective print, web and social media outlets.
» Led apparel & print cost analysis saving the Midwest region over $40,000 in 2013.
» Ongoing collaboration with the organization’s Creative and Marketing Directors to develop engaging approaches in building brand integrity.
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Graphic Designer
Bloomfield Hills, MI
Mar 2001 - Oct 2006 (5 years 7 months)
Provided art direction & implementation of strategic marketing materials for large regional building trades association. Responsibilities included designing monthly magazine, corporate newsletter, exposition materials, posters, annual meeting .pcs, education catalogs, event logos, ads & brochures.
» Received numerous awards, including annual exposition logo and monthly magazine publication.
» Recognized for strengthening brand equity through fresh and innovative design approaches.