Suzanne Maldonado Wright

• Head of the design team responsible for all creative assets and website UI/UX for OpenSky.com and its other marketplace brands (Dot & Bo, Storenvy, 55 Mulberry).
• Lead a corporate wide re-branding initiative for OpenSky’s visual brand identity and messaging. Redesign all shopper facing pages for desktop, mobile web and the OpenSky mobile app. In addition to redesigning all OpenSky email communications.
• Work with the development team to provide specs, direction and feedback during the design UAT process.

• Redesigned Homepage UI/UX for both desktop and mobile. Provide art direction for marketing ads featured on the page. The redesign is credited with improving bounce rates and increasing traffic to editorial content by 22% YoY for 2014.
• Redesigned Gift Cards landing/sale page. Bounce Rate improved by 27% Aug ‘14.
• Redesigned mobile navigation to improve UI/UX and overall functionality.
• Created web visual style guide for the development team to utilize for all UI improvements across the site. Conducted design UAT during the QA process to ensure any design issues were corrected.

• Lead designer for order modification project responsible for redesigning the user interface for order history, order details and accompanying pages for both mobile and desktop experiences.
• Lead designer for Macy’s Registry redesign project, designing various pages and interactions including: registry home page, registry list pages, registry manager, edit profile page, overlays and sign-in pages. Provide creative direction for
registry experience for Macy’s mobile site.

• Designed and implemented product path and page redesigns to optimize UI/UX.
• Collaborated with marketing team to create compelling promotions utilizing social media along with advertisements and site-wide promotions.