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Consumer Quality Team of Maryland Brand Identity and Logo

The Consumer Quality Team of Maryland (CQT) helps improve quality oversight of the public mental health system by recording and addressing individual consumers’ satisfaction with the services they receive. Because of CQT’s unique emphasis on the individual, Ken Karlic of Splice Design Group designed the logo to appear in any of four colors on any of the applications at any time. The website design prominently displays the question CQT asks hundreds of individuals served by the public mental health system in Maryland—”How’s it going?”

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Ken Karlic
Partner | Splice Design Group Baltimore, MD