Stephanie Sweet

MARKETING COORDINATOR l ZF Friedrichshafen AG
April 2018 to October 2018 West Lafayette, IN
• Developed and maintained point-of-sale marketing materials promoting brand differentiation of
after-market brand and corporate identity
• Prepared manuals and technical publications
• Conducted competitive analysis of commercial vehicle market advertising and promotion
• Designed and redesigned promotional materials with a more concise and clear message
• Developed content and design for webinar series for technical audience
• Organization, coordination, and implementation for large scale events
• Creation of all inclusive advertising

GRAPHIC DESIGNER & MARKETING DIRECTOR l CustomPlus Pharmacy
January 2013 to present West Lafayette, IN
• Developed and implemented strategic marketing plans to achieve corporate objectives for products
and services
• Planned advertising and promotion activities including print, on-line, electronic media, and direct mail
• Designed and recommended product positioning, packaging, and pricing strategy to produce the
highest possible ROI
• Established and maintained relationships with industry influencers and k ey strategic partners
• Guided preparation of marketing activity reports and presents to executive management
• Established and maintained a consistent corporate image throughout all product lines, promotional
materials, and events
• Represented company at trade association meetings to promote product
• Mets with key clients, assisting sales representati

CONTINUOUS IMPROVEMENT SPECIALIST l Wabash National
March 2012 to Jan 2013 Lafayette, IN

• Collaborated as a team to identify and improve the outcomes of manufacturing and operational
processes to improve efficiencies, reduce cost and increase customer satisfaction
• Identified and facilitated process improvement projects, training/workshops to drive cultural change
• Conducted root cause analysis to determine metrics, troubleshoot manufacturing/business and
assembly issues, material flow, project plans, production capacity, facility design and create process
documentation
• Carried out advanced data collection and analysis for process mapping
• Aided in the design, install, tooling and process development as it related to plant improvement
• Aided in value stream mapping to define “As-Is Analysis” and the transition to Future State
• Conducted compliance audits, program evaluations and reviews to drive results with the fortitude to
ensure change is permanent. Designed sign-age and documents for print and web

SENIOR GRAPHIC DESIGNER l Midwest Studios
Oct 2010 to Jan 2012 Indianapolis, IN

• Project management included implementing priorities for upcoming and current projects with
appropriate time estimates on these projects
• Maintained client correspondence for design projects starting with the beginning design phases
through final production and printing of these projects
• Responsible for the graphic design standards including Midwest logo and marketing materials
redesign, apparel design for company branding, website updates, photography for in-house material
• Responsible for the graphic design for client projects, marketing and

GRAPHIC DESIGNER l Freckles Graphics
Aug 2009 to Oct 2010 Lafayette, IN

• Created art for custom apparel designs
• Prepared the provided artwork for production
• Communicated with customer, insuring all art details were correct
• Designed art to meet customer specifications.
• Communicated with production to insure final product met customer specification

GRAPHIC DESIGN INTERN l Purdue Alumni Association
Aug 2009 to Oct 2010 Lafayette, IN

• Created new design themes for marketing and collateral materials
• Collaborated with creative team to design and produce artwork for marketing and promotional
materials for the Purdue Alumni Association
• Participated in production of print and promotional items under direction from the Art Director