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Industrial Designer & Product Developer
San Diego, CA
Mar 2014 - Present (10 years 9 months)
• Collaborating with Leardon Solutions, an engineering and development firm, and other startups to expand comprehensive end-to-end hardware design services with creative problem solving, industrial design, and visual brand storytelling capabilities for complex consumer electronics and consumer goods to market introduction.
Client and Work Examples:
• Graze Robotics - AI Robot Mower Concepts
• Shark Trap - Automatic Card Shufflers
• Quanta-Ed - IoT Smart Rx Pill Case
• Video Protects - Cloud Dash Camera
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Chief Designer ID/UX & Cofounder
San Diego, CA
Nov 2019 - Jan 2024 (4 years 2 months)
• Managed all physical hardware development activities, gathering customer needs, incorporating insights into the product planning, and defining requirements and specifications with multiple global vendors.
• Oversaw the deployment of vendors and contract manufacturers for precision injection molding of plastic case parts, CFM development, and testing.
• Designed the iPhone and Android apps by creating visual style guidelines, UI / UX layouts and conducting end-user tests.
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Soft Goods Designer & Developer, Owner
San Diego, CA
Jan 2016 - Jan 2023 (7 years)
• Created and launched a direct-to-consumer (D2C) bag brand (KINBUILT) and conducted market research and consumer insights leading to a 5-star rating on Amazon and sold-out inventory.
• Successfully managed product design, sampling, tech pack production drawings, logistics, and overseas sourcing for factory production of modern and rugged bag lines.
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Product & Industrial Design Manager
Woodinville, WA
Jul 2011 - Mar 2014 (2 years 8 months)
• Managed a 7+ team of graphic, product, packaging, and industrial designers supporting fast-paced agency needs across four business units including the Advanced Concept Team (ACT) focused on complex, innovative gaming hardware and consumer electronics.
• As the first industrial design manager at BDA, recruited junior-year ID students from UW and WWU mentoring and coaching future professionals.
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Senior Industrial Designer
Woodinville, WA
Jul 2010 - Jul 2011 (1 year)
• Contributed to the early success of BDA in-house video gaming accessory brands PowerA and MOGA. Company “ACCO Brands” acquired both for $340M.
• Advocated and implemented company’s first physical product standards, NPI processes, user-centered design principles, and visual branding guides.
• Delivered client-facing pitches for seasonal, licensed product concept lines for gaming accessories to Nintendo, Starbucks, Apple, Lucasfilm, etc. strengthening revenue and licensing partnerships.