TASK: Work with Director of Business Development and Marketing in developing a method to holistically bring in new clients that would need services dealing with wills, trusts and estates.
NITTY GRITTY: Brainstorm, take ideas through to design and finally print in developing a series of brochures to present pertinent information to holistically bring in new clients. This involves suggesting and implementing ways to "break up" the provided copy decks into a more digestible pieces as well as suggesting headlines, subheads and et cetera to the writers while maintaining a visual flow. Through the process, printing companies and stock photography have been presented and implemented in the different years that this successful campaign has gone on and continues to grow.
