Zac Austin

Member of marketing team in the global support center, working with Creative Services manager on development of brand platform. Leveraging brand assets to create unique, powerful and effective marketing materials. Maintain corporate graphic standards which includes print, digital and fleet graphics.
DAY TO DAY: Print & digital ad campaigns, logos, service/equipment guide books, product spec sheets & rate sheets, info graphics, decals, environmental design, trade show collateral, digital slide show presentations, training & employee collateral for and HR & B.O.H.

Day to Day: Menus, labels, logos, digital graphics, promotional collateral, wayfinding & environmental graphic packages.
Big Projects: Transition from outsourcing to in-house design, increase sales with menu science & optimization, reduce operating costs with in-house print templates, overhaul design of grab & go coolers, build online print vendor portal, support transition to digital menus and self-order kiosks, develop brand guidelines for existing and new concepts, travel to support new openings

Day to Day: Maintain visual quality of the store, adhere to regional graphic standards, graphic design, illustration, sales signage, menus, event collateral, large format printing.
Big Projects: Travel to support new openings, foster culture with employee art projects (murals, art table in break room), source reusable fixtures to reduce waste, strengthen community ties through outreach and event support

Contract position, project specific. Worked with team of specialist to produce online and print versions of OSHA guidelines and safe practices manuals

Intern for family-owned cowboy boot shop. Assist with transition to digital production.
Day to Day: Vector templates, pattern design, die cuts, high power laser cutter

Contract position, project specific. Work exclusively on children’s literacy campaign, responsible for designs, illustrations and photos for activities and instruction sheets.

Paid position at student support center. Tutorials: Adobe CS, perspective drawing