Sasha Babarina

› Collaborated with development team to design & implement Responsive Design framework.
› Worked with project managers & editors on designing original infographics, based on creative briefs & editorial content, centered around Big Data, Telecom, Analytics, Mobile Business in a B2B environment. External clients include IBM, Dell, SAS, Shneider Electronics
› Lead designer & art director for online news site in a tech & electronics B2B industry.
Most recent work includes: Light Reading, Information Week, Dark Reading
› Site design & corporate branding for various online news publications
› Worked closely with development team, editors, project managers & other internal clients to deliver the best product with in a condensed time frame
› Corporate branding and logo design
› Splash pages, newsletter & email blasts design
› Live event/conference materials: logo, branding, website design, signage, step & repeat, brochures, postcards
› Word & PPT presentations for sales materials, monthly reports and internal reporting
› Technical reports (print & interactive)
› Photo research, retouching/formatting
› Seeing projects from inception to completion, managing department operations

› Design and production of company’s featured products, catalog and other collateral for print an web
› Heavy photo retouch of lifestyle product installations
› Close collaboration with lead designer and others members of the team, as well as outside vendors

› Logo, business card and website design, programming and site maintenance
› Photo research and retouching

› Website design, programming and maintenance
› Design of print and digital marketing materials
› Art direction of location and food photography as well as photo retouching

› Saw projects from inception to completion
› Conceptualized and designed print and online annual and sustainability reports, brochures, print and web advertising, corporate branding, email newsletters, powerpoint presentations and interactive microsites
› Primarily responsible for design and production of print and online annual reports for such clients as: TD Ameritrade Holding Corp., HESS Corporation, International Securities Exchange
› Spearheaded project researching, recruiting and assigning contributing domestic and international photographers for HESS Corporation. Performed heavy photo retouching of the company’s global assets including lifestyle, location, architecture, and portraiture
› Typesetting and styling of financial and legal data, production and pre-press of all printed materials
› Closely collaborated with in-house design team as well as outside contractors and vendors to execute all design solutions

› Saw projects from inception to completion
› Conceptualized, researched and designed logos, brochures, posters, postcards, email newsletters, large scale banners and booth graphics to market company’s events
› Researched photography per event location
› Photo retouching for print and web projects
› Collaborated with design team, marketing, IT and other internal departments
› Managed internal image database; communicated with outside vendors
› Trained newly-hired employees in department procedures; managed the art department in absence of art director

› Saw projects from inception to completion
› Created corporate identity, print materials, interactive DVD menus and DVD/CD packages
› Maintained communication and worked closely with clients and vendors, from up-and-coming businesses to high-profile clients
› Production manager responsibilities included: file assembly for film and/or IRIS output, troubleshooting client files and working with B&W, Pantone and CMYK projects; organizing, creating and managing project workflow