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Director, Design Innovation at Vans
Safir Bellali
Los Angeles, CA
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About
A passionate and creative technical designer with a diverse cultural and professional background, I believe that the right mix of playful exploration, scientific methodology and strategic choices in technology help create exceptional products and experiences.
Tags : Industrial Design - 3D/VR/AR - Action sports equipment - Protective gear - Graphics (product and print) - Packaging -
Education
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BSc Industrial Design - AutomotiveArt Center College of Design1998 - 2001
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Mech. Eng. Computer Aided Design and ManufacturingMohammadia School of Engineering1994 - 1996
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Prep. School Math Sup - Math SpeLycee Md V - Casablanca1991 - 1993
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Baccalaureat ScienceEcole Europeenne Luxembourg1980 - 1991
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Experience
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First Movers FellowThe Aspen InstituteMay 2014 - Present (10 years 7 months)Part of the 2014 Class of First Movers Fellows, an Aspen Institute Business and Society program.
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Director, Design InnovationVansSep 2013 - Present (11 years 3 months)Direct the strategic implementation of various innovation initiatives that serve to improve the product creation process.
Lead a team of highly creative advanced concept designers and engineers whose objective is to use the latest available tools to tackle game-changing design challenges.
Develop the overall design team's capabilities by providing them with cutting-edge design, visualization and prototyping tools and fostering forward-thinking behavior.
Manage the design process for the more technically challenging products in the Vans lineup.
Co-chair of the Working Group on Product Sustainability. -
Head of Design InnovationVans Inc. ( a VF Corporation company)Nov 2012 - Sep 2013 (10 months)
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Sr Product Designer / Action Sports EquipmentVans Inc. ( a VF Corporation company)Sep 2004 - Nov 2012 (8 years 2 months)Managed the design team responsible for Action Sports equipment and protective gear (helmets, body protection, gloves, snowboard boots and technical footwear) under the Vans Snow and Pro-Tec brands. Responsibilities included trend research, concept development and refinement, 3D modeling and engineering, rapid prototyping, generation of tooling-ready CAD data, and, finally, testing (the fun part). Categories include Skate, Snowboard, Mountain Bike, BMX, Wakeboard and Paddle sports.
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Industrial DesignerAlchymia Design and PrototypingJan 2002 - Jul 2004 (2 years 6 months)Provided Design, CAD Modeling and Prototyping support for various automotive design studios, toy and consumer electronics manufacturers. Clients included VW/Audi, BMW Designworks, MGA Entertainment, Tupperware, Art Center College of Design.
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Consultant - Design and prototypingMGA Entertainment2002 - 2004 (2 years)In charge of Design and Prototyping of a collection of vehicles for the Bratz line of toys. Created photorealistic renderings for marketing and POP purposes.
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Mechanical Engineer - Automotive Design InternMercedes-Benz AGFeb 1997 - Dec 1997 (10 months)Combined work - internship experience:
5-month Automotive Design Internship
5-month E- and S-class Assembly Line work experience -
Aerodynamics EngineerV de V Racing - Paris, FranceSep 1996 - Feb 1997 (5 months)Preparation work on various GT cars including Gillet Vertigo, Porsche 911 GT2, and other classic race cars.
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Mechanical EngineerReichert Precision MechanicsJun 1996 - Oct 1996 (4 months)Designed Components and Assemblies for various Dupont plastics machinery
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Skills
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Elsewhere on the Web
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On Coroflot@safirbellali, member since 2004
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Following 11
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Followers 7
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