Rudy Ghaly

(General Assembly) -

Isuzu, International Trucks and Suzuki. Sketch POP App InVision Photoshop Illustrator InDesign Lightroom HTML CSS

focusing on goal oriented solutions. Over the last 10 years, I helped Accepted full-time position with the premier luxury aftermarket wheel companies in the automotive, manufacturer after successful contract assignment. Managed user- entertainment and tech industries centered design of corporate website, retail space, social media and create great experiences, products marketing venues, contributing to the following results: and services. Redefined Customer Experience: Credited with key role in driving retail I'm currently seeking full-time sales growth by combining UX website improvements and continued opportunities in Los Angeles, CA. social media engagement to develop a cohesive and multifaceted If you're a recruiter, hiring manager customer experience. or fellow champion of the user experience, I would like to connect Strengthen Brand Position: Designed price and application guides with you." to offer clear and accurate information in order to ease an otherwise overwhelming and complex buying process. Exclusive Creative Services: Established reputation as a cutting-edge aftermarket automotive company by providing exclusive visual design services that not only successfully increased sales but left the user

usability testing wireframes Created user-centered designs for a new enterprise platform with sitemaps careful consideration for business requirements, user feedback, and sketching usability findings. Designed mock ups for website layout and created personas final web assets. competitive analysis user flows content strategy

Contributed to many designs for both production and advanced vehi- cles as part of Tier 1 exterior supplier and automotive studio. Working TOOLS closely within a team of other designers, CAD & clay modelers, design engineers and other suppliers for OEM clients, including GM, Saleen, Omnigraffle

Designed interactive mobile prototype by identifying current underlying "I employ a user-centered design problem through user research and testing. With 2 iterations in 4 weeks, process that has helped me produce I delivered on the targeted MVP for my researched persona. valuable and meaningful user experiences. I can take your product from conception to production

SKILLS Prepared digital animation assets for MTV's entertainment property, user research "DJ & the Fro". Accredited for creating an efficient workflow for the information architecture animation team to access character, prop and scene elements during a interaction design demanding animation studio production. visual design user interface design prototypes