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Freelance Graphic Designer
May 2013 - Present (11 years 5 months)
Lead senior graphic designer for the Baltimore division of D&S Creatives. Develop art direction of new graphic materials and marketing needs for Electrolux and Frigidaire. Including brand re-launch materials for in-house and advertising initiatives including Electrolux 2014 Tradeshow graphics. Responsible for conception and design of new creative templates for in-house graphic designers to follow.
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Freelance Graphic Designer
Baltimore, MD
Dec 2011 - Present (12 years 5 months)
Developed products and packaging for stationery supplies. Offering pens, markers, and other writing instruments. Designed new Art Supply line for Kroger’s “Back to School” initiative.
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Freelance Senior Graphic Designer
Roxy Rines Design
Jan 2011 - Present (13 years 9 months)
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Senior Graphic Designer
eInstruction Corp.
Columbia, MD
Oct 2010 - Jan 2011 (3 months)
Successfully completed catalog for upcoming trade show and new product drop. Supported marketing team to launch new website. Maintained impressive designs while under very tight concrete dead lines. While working as an in-house freelance graphic designer.
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Senior Graphic Designer
Columbia, MD
Jan 2010 - Sep 2010 (8 months)
Responsible for assisting in the development of vision/concepts, marketing projects and initiatives for McCormick Spice, Aquamark, Zatarain’s, Perdue, Phillips, Sodexo Health Care, Vulcan, US Rice, Rich’s Food Service, King and Prince Seafood and more.
Worked with other art directors and designers in final production of all materials, including consumer package goods, brand standards, brochures, ads, banner ads and more according to strategic plans provided by creative director/account manager and client.
Worked with art directors and additional designated team personnel in development of new food business proposal for Walmart Canada. Including in-store signage, shelf talkers, consumer packaging, and web banner ads. Responsible for completing all design work for above and in-store rendering.
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Senior Graphic Designer
Sparks Glencoe, MD
Nov 2007 - Feb 2009 (1 year 3 months)
Responsible for developing / assisting in the development of vision / concepts, marketing projects and initiatives for Covergirl and Max Factor consumer package goods.
Designed packaging, in-store displays, brochures, booklets, fliers, ads, and more, according to strategic plans provided by creative director / account manager and client.
Worked with other art directors, designers and additional designated team personnel in production of all materials, including McCormick Spice, US Food Service, Delta Carbona, Black & Decker and Phillips Foods.
Art directed photography sessions, press-proofings, and supervised production designers assigned to projects as requested.
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Senior Graphic Designer
Raymond Geddes & Co. Inc.
Feb 2001 - Nov 2007 (6 years 9 months)
- Developed unique patentable product and packaging solutions from conception to completion.
- Created products and packaging sold in catalog and mass market channels including Target, Wal-Mart, Walgreens, also Club Stores, Drug Stores and Dollar Stores through out the USA and Canada.
- Communicated directly with licensure to design products and packaging, including Dr. Seuss Enterprises and Intercontinental Licensing.
- Created collateral materials with demanding deadlines for 13 sales teams across USA. Including trade shows, printed materials, web images and prototype projects.
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Graphic Designer
Color Catalog Services
Jan 1998 - Feb 2001 (3 years 1 month)
- Designed catalogs and brochures from development to production.
- Assisted product photography, performed photo styling and editing.
- Full responsibility for illustrations, file management and archives.
- Attended and approved press inspections.
- Developed and maintained working relationships with clients.