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National Manager - VM, Store Design & Projects
Swatch Group
Jun 2013 - Present (11 years 6 months)
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Visual Merchandising Manager
Lacoste
May 2010 - Jun 2013 (3 years 1 month)
* Initiated & Developed the VM - Dept with pathways to achieve the brand's objective in the country.
* Introduced & launched Diwali (Regional Festival), a brand's communication concept through window displays.
* Renovated the boutiques with global standards and principals.
* Attended Retail Excellence workshop for VM, BM, & Customer Services objectives.
* Recommend visual merchandising strategies to drive incremental sales growth.
* Responsible for coaching store visual teams in creation of window displays and outfitting mannequins to elevate the styling.
* Review, refine and upgrade window and store presentations throughout the country.
* Work with Merchandising, Marketing, and Operations Departments to conceptualize, develop, and execute a visual merchandising strategy.
* Budgeting for all the VM Strategies.
* Working with the Retail corporate team in the development of visual strategy for all the stores, including merchandise floor sets, plan-o-grams, sign programs, and training manuals.
* Managing all visuals programs, including fixtures, signage, and in-store accessories.
* Manage the placement of new theme and product.
* Drive the aesthetic quality of creative materials including WebPages, application interface, advertising campaigns; email campaign, corporate branding material.
Additional Responsibilities & Initiatives:
Ordering and Controlling the Inventory of all consumables: Shopping bag's, Gift boxes etc & POS material i.e. hangers, mannequins.
Events Design, Planning & Execution for Lacoste India.
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Regional Visual Merchandiser
United Colors of Benetton
Apr 2009 - May 2010 (1 year 1 month)
However,
* Managed all visual strategies for East zone of India based at Kolkata, West Bengal.
* Recommend visual merchandising methodologies to drive incremental sales growth.
* Contribute ideas that are creative & Brand appropriate to creatively expand the visual presentation and elevate top store presentation.
* Review, refine and upgrade window and store presentations for UCB stores at kolkata, Imphal, Shillong, Darjeeling, Bhuvneshwar, Raipur, Siliguri, Guwahati.
* Developed customized plan-o-grams for customer-friendly merchandise presentation.
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Visual Merchandising Intern
United Colors of Benetton
Nov 2008 - Apr 2009 (5 months)
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Design Intern
Century Overseas Pvt Ltd
May 2008 - Jul 2008 (2 months)
Developed series of wallets based on "i ditch you" concept. Did little research online, read articles in NewYork Times, studied few Crime Novels and resulted set of three wallets cum Jewelry cum versatile product within 30 Days time-frame. .
Behind the scenes photography link for this collection: http://www.flickr.com/photos/nagpalrohit/archives/date-posted/2011/01/26/
More about the concept and Products:
http://nagpalrohit.com/2010/11/13/master-piece-for-street-artists/
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Design Intern
Samik Exports India Pvt Ltd.
Jun 2007 - Jul 2007 (1 month)
WebLinks for the project: http://www.flickr.com/photos/nagpalrohit/archives/date-posted/2011/01/25/
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Design - Assistant
Sharmila Bajoria
Feb 2007 - Mar 2007 (1 month)
Conceptualized and Developed Leather wallets, Hand Bags based on Spring/summer 08 forecast.