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Design Director at Imagination
Rob Atkinson
London, United Kingdom
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About
Highly capable designer with over 15 years experience working in the commercial sector across Africa, Europe, Asia and Australia. During my career, I have been responsible for the execution of several complex designs, across a varied portfolio of projects from inception to completion. My skill is in reconciling the aesthetic with the functional, the ability to think conceptually, applying and communicating creative strategies across a broad range of disciplines.
My client portfolio includes AIA, Alfa Bank, BAA Heathrow, BASF, BNY Mellon, Bloomberg, Cathay Pacific, City of Dreams, Commercial Bank of Qatar, Ford, Haier, Hewlett Packard, Huawei, Jaguar, John Lewis Partnership, Mazda, Milange Retail Group, Nationwide Banking Group, Nadra Bank, Porsche, Prada, Prudential, Reliance Retail Group India, Russian Standard, Samsung, Siemens, Shell, Sobinbank, Star World Alliance, Sun International, Suntech, Tesco and Waitrose amongst others. -
Education
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Environmental Science Bachelor of Science (in progress)The Open University2009 - 2015Interdisciplinary degree course combining aspects of biology, economics, geography, chemistry, technology and social science. The BSc (Honours) Environmental Science curriculum develops scientific and technical knowledge to understand fundamental environmental patterns and processes, and to address global environmental issues. Through developing scientific, interpretive and creative thinking skills, the training has allowed me a objective understanding of our environment and how its resources can be managed sustainably. I look forward to implementing these skills practically in the design profession upon completion of my studies.
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National Higher Diploma Interior DesignTechnikon Witwatersrand1994 - 1996Development of innovative and creative design solutions. From exploring the fundamentals of materials and structure, managing budgets, project management, building technology, technical drawing and communication to planning and creating exciting interior spaces, every aspect of interior design profession was covered with a vital focus on professional practice.
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National Higher Diploma Graphic DesignJohannesburg College of Art1991 - 1992The diploma was a hands-on approach to learning, which incorporated Contextual and Cultural Referencing in Art and Design, Visual Communication, Image Creation and Development, Photography, Advertising Campaigns, Typography and Interactive Media Principles.
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Experience
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Design DirectorImaginationHong KongJan 2009 - Present (15 years 10 months)Imagination is a multi-disciplinary design consultancy encompassing advertising, branding, strategy, digital, exhibition, event management, experiential marketing and retail projects throughout Asia, Middle East and Africa.
My responsible as Design Director was to coordinate creative content across multiple platforms including 3D design, branding, installation, graphics and digital. This encompassed Client presentation, strategy, concept, design development, production coordination, project management and site implementation.
I develop projects from inception to completion for global brands across a broad array of industries including automotive, technology, retail, communications and financial services. -
Senior Design ConsultantPascall+Watson ArchitectsLondon, United KingdomAug 2007 - Nov 2008 (1 year 3 months)Pascall+Watson is an architectural practice specializing in transportation and terminal design including airports, rail and metro terminals across the world. Their work also incorporates infrastructure and retail integration.
My role as Senior design consultant included responsible for a range of large-scale projects. These included the refurbishment of Heathrow Terminal 4, including all check-in, security and retail integration points. During the same period, I was also responsible for the concept, design and implementation of the First and Business class Lounges for Star Alliance as well as a number of other facility development projects for Heathrow East Terminal transition. -
Senior Design ConsultantSenteoMadrid, SpainOct 2006 - Jul 2007 (9 months)Senteo is a multi-disciplinary design consultancy specializing in brand strategy, business management, process engineering and retail development for banking and financial services companies across Europe and Asia.
My role as Senior design consultant was responsibility for developing creative concepts and implementing construction programs for commercial and retail banking projects across Europe. During my consultation period, I developed a range of projects from concept to delivery for banking brands in Russia, Georgia and Ukraine. -
Senior Design ConsultantLOM ArchitectsLondon, United KingdomMar 2006 - Sep 2006 (6 months)LOM Architects is a practice specializing in interior design, workplace design, learning and financial retail environments for clients across the middle east.
My role as Senior design consultant was responsibility for producing concepts design and providing technical development of a range of different workplace, learning and retail environments. During this contract I was responsible for managing individual projects for corporate banking brands in Qatar, Bahrain and Kuwait. -
Senior Design ConsultantConrad Design GroupLondon, United KingdomAug 2005 - Mar 2006 (7 months)Conrad Design Group is a multi-disciplinary design consultancy encompassing branding, strategy, digital and retail projects for a range of Clients across the globe.
My role as Senior design consultant was responsibility for production of creative concepts and retail strategies for a range of workplace, learning, retail and financial environments for clients in the United Kingdom. -
Senior Design ConsultantIdentica PartnershipLondon, United KingdomJul 2003 - Aug 2005 (2 years 1 month)Identica is a multi-disciplinary brand strategy and design agency.
My role was a Senior design consultant and I developed concepts, design strategy and implementation programs globally for a range of retail, fashion, technology, food and beverage, banking and leisure companies
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Awards
First Ecomagination Center in the Globe for General Electric - 2014
Marketing Magazine - Event Marketing Agency of the Year 2013
Gold Winner
Best Achievement for Design - Ford stand at the Sydney Motor show 2011
Design for Best Global Quotation Prada (IPO) Financing Review Awards Event 2011
Retail Design Award - Best Food Retail Waitrose Food Hall, London 2008 -
Skills
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Elsewhere on the Web
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On Coroflot@robatkinuk, member since 2013
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Followers 17
