Graphic Products "Echo"
Goal: Building on the success of Toro, Graphic Products wanted to add another product to their line of custom printers. This new product would be a poster printer - one that could scan and enlarge existing documents or create one from scratch.
Result: Echo lives up to the promise - a brand building and inviting visual language, and an array of functions that are intuitive and efficient to use. Create big, bold posters in an instant. Gotta love it.