I am currently the Creative Director for Crowd Factory, Inc., a social media platform building company. I have expert knowledge of social networking sites, their characteristics and usage, as well as a deep familiarity with Internet culture, user-friendly interfaces and viral marketing. Although my most recent work has been for the Web, I also have experience with print design, identity branding and digital photography (please see my photos here: http://www.flickr.com/photos/redlucite).