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Creative Director
Fredericksburg, VA
Jan 2015 - Present (9 years 11 months)
Manage a team of 7 including graphic & web designers, videographers & photographers. Ensure KnifeCenter's vision & personality are communicated clearly & consistently between all media & channels. Design & code the Bootstrap/HTML/CSS presentation layer of our website & promotional emails. Act as the design & user experience expert and point of contact.
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Full-Time Instructor
Kaplan University
Hagerstown, MD
Instructed a variety of classes on software including Adobe Photoshop, Premier, Illustrator & Flash. Instructed courses on principals of graphic design, digital video production & web design. email architecture, Creative team & project management, Illustration, photography, printing processes. . Almost anything tied to visual communication.
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Owner, Creative Director
The Big Idea Supply Company
Hagerstown, MD
Feb 2008 - Nov 2015 (7 years 9 months)
Partnered with clients to create successful websites, online stores, mobile UIs and more.
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Senior Consultant, UI Specialist
Sevatec Inc.
Fairfax, VA
Mar 2013 - May 2014 (1 year 2 months)
Designed UI/UX for DOJ/ATF's eTrace 5.0 software. Worked with local & remote stakeholders to ensure software was optimized for every day use by thousands of registered law enforcement agents & firearm tracing professionals. Met regularly with ATF personnel & development teams to define application UI requirements, presented via wireframes, prototypes and graphical mock-ups.
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Executive Director, Web Design
Healthy Directions LLC
Potomac, MD
Apr 2004 - Mar 2013 (8 years 11 months)
Lead a team of 7 designers & front-end developers, in the execution of 200+ online creative projects per month, generating millions in growth for the online channel. Collaborated every day with internal & external stakeholders to develop industry-leading ecommerce collateral. Designed and managed the production of: large-scale ecommerce websites, promotional websites, E-newsletters, landing pages, rich media banner placement, broadcast emails & more. Implement state-of-the art, customized content management tools, partnering with ECPs to ensure smooth implementations. Create a cohesive team environment using methods that prove successful with creative team members.