PUMA first introduced its most iconic technology, the innovative DISC System, in 1991. The technology was often imitated and holds a solid chapter in sneaker history. For The DISC's 25th anniversary, an entirely new DISC system was conceived and designed.
A completely new approach for the integration of the DISC unit and cables into the shoe's upper streamlined the entire system into just a few thin and lightweight layers, allowing for the entire system to be enclosed in a composite mesh cover.
The DISC unit's construction, aesthetic, and branding were also re-imagined to be flexible and modular, with interchangeable graphic inserts that could be customized for both performance and lifestyle applications.
PUMA first introduced its most iconic technology, the innovative DISC System, in 1991. The technology was often imitated and holds a solid chapter in sneaker history. For The DISC's 25th anniversary, an entirely new DISC system was conceived and designed.
A completely new approach for the integration of the DISC unit and cables into the shoe's upper streamlined the entire system into just a few thin and lightweight layers, allowing for the entire system to be enclosed in a composite mesh cover.
The DISC unit's construction, aesthetic, and branding were also re-imagined to be flexible and modular, with interchangeable graphic inserts that could be customized for both performance and lifestyle applications.