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Community Coordinator, Social Media
Volvo Car Corporation
Jun 2011 - Present (13 years 6 months)
-Implemented and managed content and editorial calendar, ensuring relevant, on-brand communications were delivered.
-Part of a team that helped define the overall social brand strategy.
-Helped produce and execute a social influencer strategy.
-Performed vendor and platform evaluations to ensure we were consistently meeting the demands of the social consumer.
- Ensure that necessary aspects of the business are socialized
- Manage and monitor the Volvo Community across the web on multiple platforms including Facebook, Twitter, Instagram, YouTube, TheFancy, Blogs and Forums.
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Co-founder
Hold Tight
Apr 2009 - Present (15 years 8 months)
A forward thinking apparel company founded by Rob Englert, Rahul Mahtani and Mohan Mahtani. We are Industrial Designers and bring our expertise into the apparel industry. We do consumer centered research that drives our designs.
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Distribution Coordinator, Chevrolet
Big Fuel Communications LLC
Dec 2010 - Jun 2011 (6 months)
-Utilize Facebook, Twitter, email to conduct daily outreach on behalf of General Motors, driving mentions, links, blog posts and video embeds.
-Write and update Facebook and Twitter content across Chevrolet social brand channels as well as interacting with tweeters and commenter’s
-Assist project manager and copywriter in weekly strategy and maintenance of content calendars for brand channels
-Develop and maintain a partner/blogger database in Excel and Google Docs
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Social Media Strategist
Syracuse University
Jan 2010 - Jul 2010 (6 months)
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Student
Syracuse University
2005 - May 2010 (4 years 5 months)
Studied Industrial Design
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Community Manager
Big Fuel Communications LLC
2010 - 2010
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Intern
Tricore Interactive
Jun 2009 - Aug 2009 (2 months)
Creator of training software for all the major pharmaceutical companies
- Created unique artwork for presentations and graphics within the software
- Populated the XML for the software
- Edited the software code to ensure quality
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Intern
Tristar Products Inc
Jun 2006 - Aug 2006 (2 months)
Home appliance, fitness equipment, sports gear, and health and beauty company, which
takes innovative ideas and creates world wide distributed products.
- Responsible for creating sketches for the factory to instruct them how to assemble
products or packaging for products.
- Responsible for helping to improve existing designs and create new and innovative
products.
- Responsible for market research
- Responsible for product quality testing
- Responsible for sketching of new and innovative ideas
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Sneaker tester (basketball division)
Nike
Jan 2003 - Jan 2005 (2 years)
Responsible for wear testing Nike Basketball shoes on different types of basketball
courts.
-Responsible for keeping logs about wear and performance related issues.
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Intern
BNT Connections LLC
Jun 2004 - Aug 2004 (2 months)
Men's, Women's and Children's clothing company, specializing in the production of apparel
goods for different companies
- Responsible for creating graphic elements on t-shirts
- Responsible for setting up the showrooms