Rachel Durschlag

While at Sky, I designed digital marketing materials for their clients, Sotheby's International Realty, The Rockefeller University, and Fine Homes & Estates Magazine. My responsibilities included photo manipulation, web banner creation, WordPress maintenance, magazine layout and formatting, Microsoft PowerPoint template creation, and mock-up landing pages.

Working as the Alumni Relations Coordinator allowed me to manage and maintain the Ramapo College Alumni Facebook groups. This lead to an increase of traffic by 55% in April 2018. My position worked alongside the George T. Potter Library and it taught me interpersonal skills such as how to archive materials, how to organize and plan events, as well as problem solving and decision making. Part of my experience included the revision of the Ramapo College Retiree’s WordPress site, which allowed our alumni to view upcoming events at the college and in the Bergen County area.

Working at Tranquility49, I was able to edit and star in promotional videos for our clients, create brand logos, did some light photo retouching, and managed several WordPress and Squarespace websites.

While working at the Library, I was asked to create and publish a booklet of Ramapo College Staff and Faculty publications from all five schools as well as the Masters' Program. While working on this publication, I categorized incoming publications and created a layout that would be used in future publications. At the Library, I learned large format printing, layout, and assembly.