Oral B-Singapore is not as clean as you think

A digital campaign to promote Oral Health care in Singapore which surprisingly has a poor track record! I We collaborated with HPB so it was a little watered down eventually, because they were nervous about saying 'Singapore is not as clean as you think! Check out the microsite through the link below

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Rohit Malkani
Joint National Creative Director, Law & Kenneth Saatchi & Saatchi Mumbai, India