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Freelance Writer/Creative Consultant
Paul Flower, Writer
May 2009 - Present (15 years 6 months)
Advertising and marketing copywriter, handling copy for all media as well as concept development, branding, and creative direction. Also have expertise in feature writing, blogging, reporting, and long-form fiction. Author of three novels: “The Redeeming Power of Brain Surgery” (Scribe Publishing, 2013), “The Great American Cheese War” (Farrago Books, 2019), and “The Great American Boogaloo,” (Farrago Books, 2022)
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Senior Storyteller
Phoenix, AZ
Jul 2019 - Jan 2023 (3 years 6 months)
Sole writer on internal creative team of growing SaaS firm. Responsible for developing consistent voice and tone for marketing materials. Helped lead the creation of brand campaigns and brand guidelines. Wrote and edited blog posts, ebooks, advertising, and web content as well as social and email campaigns. (Laid off due to budget cuts.)
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Creative Director/Sr. Writer
Stap, Inc.
Kalamazoo, MI
Nov 2001 - May 2009 (7 years 6 months)
Developed and maintained the brand voice for NAVTEQ, an international tech leader in Chicago. Played key role in sustaining a seven-year-plus relationship, leading all aspects of creative development.
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Creative Director
The Image Group
Holland, MI
Jan 2001 - Nov 2001 (10 months)
Mentored staff of art directors and writers. Hired production manager and led implementation of job trafficking system. Also handled concept and copy work on key accounts.
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Sr. Writer/Associate Creative Director/Creative Director
Stap, Inc.
Kalamazoo, MI
Sep 1996 - Jan 2001 (4 years 4 months)
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Copywriter, Sr. Writer, Copy Director
Various
Grand Rapids, MI
1982 - 1996 (14 years)