NAVTEQ Henry Jensen Digital Map Data - Business-to-business ad for NAVTEQ, then NAVTECH, which was the company that led development of digital map data for what is now known as GPS navigation. When this ad ran, few in the industry realized NAVTECH maps were built on the roads of the world by field teams who literally drove millions of miles each year.
NAVTEQ Extra Mile Digital Map Data - Business-to-business magazine ad for NAVTEQ, then NAVTECH, the company that pioneered development of digital map data. When this ad ran, few in the industry realized NAVTECH maps were the foundation for the top Internet mapping sites and services such as OnStar, and that those maps were built on the roads of the world by field teams who literally drove millions of miles each year.
NAVTEQ Full Coverage Digital Map Data - Business-to-business ad for pioneering company in GPS navigation. NAVTEQ, then NAVIGATION TECHNOLOGIES, was selling auto OEMs and device manufacturers on the superior accuracy and coverage of its map data at a time when the consumer audience was skeptical.
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B-to-B Corporate Image
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Freelance, Full-time
Paul Flower
Senior Copywriter/Storyteller, Creative Director, Author, Freelance Writer MI