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M*Modal Fluency for Imaging

Fluency for Imaging product visual language:
• understand values & user needs
• interface visual language
• interface interaction design
• user testing

Reacting to market forces, M*Modal needed to update the visual design of their Fluency for Imaging product, a voice understanding and workflow manager for radiology. The following outlines how we began by capturing the desired perception, user needs, and company values to help guide the process. This helped to illuminate divergent options which differentiated the product and
brought new simplified interactions to the experience of use.

Paul Borrero
Neoforma Design, Principal Industrial and Graphic Designer Pittsburgh, PA