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Senior Apparel Designer
Freelance
Los Angeles, CA
Jan 2009 - Present (15 years 10 months)
Senior Designer/ Dresses, Tops, Sportswear, Outerwear
• Complete line development meeting client’s cost requirements, aesthetics.
• Initial concept, flat sketches, technical specs, tech-packs.
• Contribute by working with pattern makers & sample sewers, attend fittings.
• Source trims, fabrics, attend tradeshows, shop the markets, domestic and imports.
• Extensive knowledge of garment construction, sewing, print placements.
• Suggest ways to reengineer prints for cost effective print layouts for optimal yields.
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Designer (Contemporary Day Dresses LAUNDRY by DESIGN division)
Perry Ellis International / LAUNDRY BY Shelli Segal
Los Angeles, CA
Jul 2012 - Apr 2014 (1 year 9 months)
• Develop seasonal/ monthly deliveries while controlling costs to achieve target sales margins.
• Design Day and Cocktail dresses, knits and woven as well as sweater dresses.
• Develop artwork for sweater layouts, extensive knowledge in print layouts for best production yields.
• Work closely with/ report to VP of design in complete line development.
• Coordinated with sales team and merchants to help achieve sales goals.
• Prepared initial concept, flat sketches, technical specs, tech-packs, oversee pattern makers & sample sewers, attend fittings.
• Source trims, fabrics, domestic and imports.
• Consistently produce best selling merchandise, and meet sales goals while managing WIP calendar and meeting deadlines.
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Designer (Contemporary / Junior dresses, tops, day and evening)
Authentic Apparel Group
Los Angeles, CA
Jul 2011 - Jun 2012 (11 months)
• Complete line development: Concept, Color, Trends, Mood Boards, and Embellishments.
• Development for private label accounts (Arden B, Macys, Nordstrom, Mandees, Bealls, Kmart).
• Initial concept, flat sketches, technical specs, tech-packs, oversee pattern-makers & sample sewers, attend fittings.
• Source trims, fabrics, attend tradeshows, shop the markets, domestic and imports.
• Attend all fittings & work closely with pattern makers, sewers and buyers to deliver successful monthly collections.
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Designer (evening & day dresses, fashion tops, leather/outerwear sportswear)
BEBE Stores Inc.
Los Angeles, CA
May 2008 - Jun 2011 (3 years 1 month)
• Work closely with creative director designing monthly collections into all categories: soft wovens, cut & sew knits, leather.
• Manage development of new monthly deliveries while maintaining production calendar for “on order” merchandise.
• Responsible for all initial sketches, concepts, specs, and communicating corrections for overseas development.
• Source trims, fabrics, attend tradeshows, shop the markets, overseas travel to work with factories.
• Attend all fittings & work closely with pattern makers, sewers and buyers to deliver successful monthly collections.
• Management of designers, assistants, pattern makers, spec-techs, and sample makers to ensure on time seasonal presentations.
• Train staff in garment construction and execution of technical specifications for overseas development.
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Designer (women's contemporary soft wovens, dresses, tops knits)
Papillon Imports
Los Angeles, CA
Apr 2003 - May 2008 (5 years 1 month)
• Complete line development: Concept, Color, Trends, Mood Boards, Embellishments, Sketching, Techpacks.
• Executed fittings, provided fit corrections to over-seas factories.
• Traveled to: India, China, Hong Kong & Indonesia to develop hand embroidery, custom prints & approve proto samples.
• Attended industry trade shows: Las Vegas (MAGIC), Hong Kong.
• Managed assistant designers to ensure on time show samples.
• Worked with buyers and private label accounts (Arden B, Nordstrom, Soft Surroundings) to design specific “trend right” customer merchandise.
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Associate Designer (girls collection)
Chase Design Group
Los Angeles, CA
Apr 2001 - Mar 2003 (1 year 11 months)
• Designed tween apparel collection and licensed product for Mattel Inc., included flat sketching, trend boards, fabric and color specs.
• Develop branded licensed product for STYLE GUIDE for Mattel Inc.
• Worked closely with graphic designers to developed textile prints, adapted prints and graphics to apparel.
• Lived in Europe to research trends for stylebook. Created concepts, storyboards, color & trend forecasting.