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Consultant & Teacher/coach in global design & innovation strategy
Pascal BARDEL
Sanary-sur-Mer, France
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About
I work with companies, universities and students around four main levers: BtoB & BtoC customer offer, user journey & user experiences, brand image & positioning, training & methodologies.
My transversal and business-oriented approach applies to companies of all sizes, from the self-employed to the merchant, from the startup to the VSE, from the SME to the industrial leader.
My 20 years of operational experience in the field have also enabled me to build training and educational programs in line with market realities for universities and companies.
My skills can be applied to a global project or to a specific need, in order to meet the varied expectations of my clients.
What sets me apart is my global and multidisciplinary approach for a 360° business-oriented vision in line with the realities of today's market. And this, always with passion, motivation and understanding.
Do not hesitate to contact me to discuss your projects or to find out more about what I can bring to you. -
Education
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European Master’s Degree of industrial design Industrial design-Strategy-CAD-Project managementStrate College1998 - 2001
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Master Erasmus Program: Design & StrategyUniversidad Cardenal Herrera-CEU2000 - 2000
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BTEC Higher National Diploma Product design Industrial designBellecour Ecoles d’Arts1994 - 1998
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Experience
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Founder / Consultant freelanceSanary-sur-Mer, FranceJan 2021 - Present (3 years 10 months)> Incubation & Launch > From idea to project,
> Consulting & Strategy > Define action plans,
> Design & Creativity > Provide the right creative answer,
> Branding & Communication > Define the brand/company image,
> Coaching & Training > Training in the innovation process.
Clients ref. : B&W Consulting, Livolo, IAE Aix Marseille … -
Director of Design, Professor and Partnerships SupervisorNice, FranceSep 2013 - Present (11 years 2 months)The Sustainable Design School is an international school for innovation and sustainable design.
Bachelor cycle / Master cycle 1&2
> Definition of objectives, needs and educational offer (content, resources, budget ...),
> Contribution of design expertise within the COMEX for the educational offer,
> Ensure the correspondence between pedagogy and the needs of the professional market,
> Definition & coordination of educational programs "multi-stakeholder projects",
> Planning & operational implementation of design projects,
> Supervision of inter-university design projects,
> Teaching methodologies & processes in industrial design (English / French),
> Supervision of School / Companies project partnerships (English / French),
> Promotion of the educational program,
> Management of a portfolio of student fairs (definition, management, budgeting, etc.).
Partnerships réf. : Décathlon, EDF, Crédit Agricole Group, Carrefour, Toyota, Renault, Ragni, EMR, Rémi Martin…. -
Co-founderSequoia-studioToulon, FranceJun 2008 - Jan 2021 (12 years 7 months)Sequoia-studio is a value creation agency through industrial design based in Hong Kong and France to support companies in their innovation strategies.
> Innovation advice & strategies,
> Industrial design / UI & UX Design,
> Technical follow-up and pre-production,
> Training & Coaching in design process, project management and design team.
Clients ref. : Abbott Group, Groupe Legrand, Carlton, Sureclean, Babymoov, Nelson Industries, Alverlamp, Kapelse, Shidean-Legrand, Bticino, Chiaphua Industries, TCL-Legrand, Tefal, Seb, HPM-Legrand, Nature & découverte… -
Industrial design professorLyon, FranceSep 2011 - Jun 2014 (2 years 9 months)Bellecour Ecoles d’Arts is a private school specializing in training in the fields of Applied Arts, Design, 3D and Entertainment.
www.bellecour.fr
Prepa cycle & bachelor
> Definition of the program design projects & Training modules Prépa & BTS,
> Teaching design process & design project management,
> Training for BTS and professional oral exams,
> Training in search of internships in companies (Resume / Book / Interviews),
> Development of communication tools for the design department. -
Co-founderQUO-INDUSTRYHong Kong, Hong KongJan 2008 - May 2010 (2 years 4 months)Quo-Industry is the result of a partnership between the Sequoia-studio agency and a Japanese industrial company with the common desire to create a Design and Innovation Research Laboratory in order to imagine products with high identity and use value.
> Technologies survey and prospective trend,
> Industrial design / UI & UX Design,
> Technical follow-up and pre-production. -
Team leader & Industrial designerZhongshan, ChinaMar 2002 - Sep 2008 (6 years 6 months)> Define the program of projects to be launched for the design department,
> Define "consumer electronics & household appliances" market trends for the design department,
> Manage the follow-up between R&D department and subcontractor,
> Follow the production road map with the marketing and shipping department,
> Management of the design department & Evaluate of the department needs.
Clients ref. : Walmart, Target, Thomson, RCA, Grundig, Sanyo, Toshiba, Moulinex, Krups, Seb, Morphy Richard, Emerson, Muse, New-one, Carrefour, Fnac… -
Internship: Interior designer/Furniture designerParis, FranceJan 1999 - Mar 1999 (2 months)• Design of furniture for Philippe PARENT gallery,
• Interior design proposals for apartments and houses. -
Internship: Industrial designerLyon, FranceAug 1997 - Aug 1997• Design of a multi games tables for 7 to 14 years old children,
• Market analysis & Client products range analysis,
• Concepts proposals,
• Mockup. -
Internship: Industrial designerLyon, FranceJul 1995 - Jul 1995• Design of an outdoor folding table for Grosfillex’s US market,
• Existing folding system analysis & Market analysis,
• Concepts proposals.
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Awards
2020 : European design Award
2019 : Most innovative design agency by LUX LIFE
2018 : TOP 100 of design by DIA
2017 : Silver Award of design by M-JOY -
Industries
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Skills
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Elsewhere on the Web
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On Coroflot@pascal, member since 2001
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Following 1
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Followers 23
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