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Define the new visual identity of an expert in real estate financing

Define the new visual identity of an expert in real estate financing

Objective
Support BW Consulting, a new company in the real estate financing sector, to define its visual identity and stand out from the competition.

Actions
- Competitive positioning analysis
- Trend positioning
- Logotype
- Corporate design

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Pascal BARDEL
Consultant & Teacher/coach in global design & innovation strategy Sanary-sur-Mer, France