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Senior Packaging Designer
Nite Ize
Boulder, CO
Feb 2017 - Mar 2020 (3 years 1 month)
• Successfully rebranded product packaging leading to an increase in sales (7% growth)
• Designed and executed from concept to completion over 100 SKUs per season to meet the company’s goal of 20% overall sales growth
• Used market research, sales data, and trend forecasting to recommend new brand direction to the executive team
• Collaborated with the product development team and digital content manager to expand consumers engagement across in-store and digital platforms
• Mentored and directed photographers, junior designers, and freelancers to meet extremely time-sensitive deadlines
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Senior Designer
OneSource IML
Golden, CO
Jun 2009 - Feb 2017 (7 years 8 months)
• Designed assets for multi-channel retailers in the US, Canada, and Europe
• Actively participated in securing new businesses through designing winning proposals and bids
• Analyzed market research and consumers feedbacks to create new product offerings
• Successfully ensured 100% project execution by overseas manufactures
• Managed multiple projects schedules and shipping deadlines for high volume projects (250K units per project)