Design Direction Alo Yoga Summer 13
As the design director for Alo I was hired to bring the brand into a modern yoga line. Included in Design Management I was in charge of Full color palette, designing key styles and presenting the line to Alo Yoga business partners including Core Power Yoga and Nordstrom. The new Alo Summer direction was picked up by UO Without Walls, Revolve and Carbon 38 to name a few. It was also noted on Style Sight and WGSN as a top ten new brand to watch.
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