Mike Silcher

In 2020, I created a new look and feel that put forward the new identity of BayPhoto Lab in the minds of consumers. Through Print and Online Advertising, Print Collateral, Website Re-Design and Trade Show Exhibits this new face refreshed and enhanced the Lab’s reputation and showcased the new capabilities, and expanded product lines.

In 2020, I created a new look and feel that put forward the new identity of BayPhoto Lab in the minds of consumers. Through Print and Online Advertising, Print Collateral, Website Re-Design and Trade Show Exhibits this new face refreshed and enhanced the Lab’s reputation and showcased the new capabilities, and expanded product lines.

In 2019, I created a new look and feel that put forward the new identity of BayPhoto Lab in the minds of consumers. Through Print and Online Advertising, Print Collateral, Website Re-Design and Trade Show Exhibits this new face refreshed and enhanced the Lab’s reputation and showcased the new capabilities, and expanded product lines.

Redoing in 2013 a dated overall visual presence for this local, but worldwide company, I created a new look and feel that put forward the new identity of Bay Photo Lab in the minds of consumers. Through Print and Online Advertising, Print Collateral, Website Re-Design and Trade Show Exhibits this new face refreshed and enhanced the Lab’s reputation and showcased the new capabilities, and expanded product lines.

Product Catalog and website visual design.

Designing a series of designs templates that are customizable based of the consumers image selection.

BayPhoto Lab is an Online retailer that produces high-end quality photography products for Professional Photographers worldwide. In order for consumers to physically see the product and their option firsthand they must either visit the Lab or view at Trade Shows. From 10ft to 200ft Trade Show booths my task was to come up with effective ways to bring that Online store experience to a Trade Show environment for personal interaction. Working in this state-of-the-art photo lab with many substrates gave me the exposure needed to design tools and displays to help educate the consumer.

Designing and installment of the multi paneled 8x40' BayPhoto "History Wall" displayed at Imaging USA and WPPI.

BayPhoto trade show marketing signage.

Bay Photo trade show co-branding sponsorship at Imaging USA.

Bayphoto's Metal Print Surface Label used on Sample Sets.