Senior Copywriter

Michael Nolan

Hingham, MA

About

I am Senior Copywriter with demonstrated success writing for web, catalog, direct mail, newspaper, preprint, point-of-sale brochures and posters. Industry experience includes B2C and B2B in specialty e-tail, department store, advertising agency and freelance. Skilled at creating copy that motivates the reader to act. Proficient in Apple iMac, Adobe InDesign and Microsoft Word.
Experience
- Senior Copywriter
  
  Talbots
  
  Hingham, MA
  
  Nov 2003 - Present (21 years)
  
  Helped to redefine Talbots brand voice. • Partnered with art director to develop concepts for Holiday 2012 program. • Wrote campaigns introducing Talbots Irish Linen and new pant fits. • Managed junior copywriters, interns and freelance writers. • Member of team that advised on the design of new website launched in 2008.
- Senior Copywriter
  
  Emergence Creative Labs
  
  Tucker, GA
  
  Apr 2000 - Nov 2003 (3 years 7 months)
  
  Lead writer on Bloomingdale's, Nordstrom and Augusta Sportswear accounts. • Created new copy format for Augusta Sportswear catalogs.
- Copywriter
  
  Freelance
  
  Atlanta, GA
  
  1992 - 2000 (8 years)
  
  Clients: Rich's/Macy’s, Uptons, MCI, A Houston Advertising, Dualine Studios and 3 Score. • Wrote fashion, home store and editorial copy for a variety of media: newspaper, catalog, direct mail and point-of-sale brochures.
Skills
- Copywriting & Editing
- Fashion Design
On Coroflot

@mpnolan, member since 2010
- Followers 1

Assistant Professor - Educator, Communication Design, Myron E. Ullman, Jr. School of Design