project IMAGINE-the event - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
project IMAGINE-the product - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
NY version "smells like teen spirit" - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
PARIS version "let them eat candy" - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
LONDON version "Goodness is something to be chosen" - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
TOKYO version "It's easy if you try" - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
the graphic plays with the concept of - An anti-smoking campaign that can revise the stereotype of smokers,this mobil event will travel through 4 fashion cities (Paris, London, New York, and Tokyo) during Fashion week, which is the time that body nicotine will be flushed out. In this mobile cigarette kiosk, it sales not only existing cigarette brands, but the product IMAGINE. The installation offers smokers a mirror and a chance to examine themselves.
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Anti-Smoking Campaign
