THE AGENCY NETWORK AT MJH LIFE SCIENCES // For the rebrand of our client’s, metaMe Health, product, I was the creative lead in developing their new look, including the logo, photography, iconography, and color scheme. I scouted talent, art directed the photoshoot, and retouched all model imagery. From there, I designed their healthcare professional website, which included an education video that I storyboarded, hired the voice talent, and created with our motion graphics designer. After it was client approved, I partnered with our Digital and UX team to develop the website and deliver it in a timely manner. Once live, I created online banners, email newsletters, and launched their social media pages to help promote the site.
THE AGENCY NETWORK AT MJH LIFE SCIENCES // After designing metaMe Health’s healthcare professional website, I was tasked to design a site for patients. Working with the Copy and Digital teams, I created a similar site that was consistent with their branding. In addition, the patient site included a custom quiz to help educate the audience on the disease. After it was complete, I created online banners to help drive traffic to the site.
THE AGENCY NETWORK AT MJH LIFE SCIENCES // To promote the launch of our client’s, BeyondSpring, disease awareness website, I created digital banners featuring their campaign to drive traffic to there.
THE AGENCY NETWORK AT MJH LIFE SCIENCES // Since in-person trade shows were shut down during COVID, I partnered with a vendor to create a virtual booth for our client’s, BeyondSpring, disease awareness campaign. It included hotspots for an educational video, patient testimonials, and an interactive game to test your knowledge on the illness.
AEROSOLES // When launching the new category “Meet the Icons” for our website, I ideated several concepts, including this design, for the landing page. I worked with my Senior Art Director on the photoshoot and retouched the model and product imagery. While this was occurring, I partnered with our e-commerce agency to create this page in CMS and have it launched on time. Once it was live, I created email marketing campaigns to advertise all the new product.
VIVA INTERNATIONAL INC. // As part of the seasonal product updates, I was responsible for making website graphics to showcase trending eyewear and implemented the changes in our CMS.
C+A GLOBAL // To advertise Gold's Gym Muscle Supreme Protein on Amazon, I created an Amazon+ page that highlights all the benefits and provides a background on the company. This also included the packaging redesign for the product and introduction of new flavors.
gLike
Digital
Available
Full-time
Michelle Leung
Senior Art Director New Brunswick, NJ