gLike
Visa GOOOAL campaign
To leverage Visa’s sponsorship of the FIFA World Cup and encourage card spend, we built an online stadium for our cardholders. Come in, scream "Goooal", and they could win tickets to the World Cup Final.
This was supported with an ATL campaign and our "Goooal" sound-booths at Westfield malls.
RESULTS
- 40,000 entries from more than 7,000 people
- 18,502 visitors to website
- 1,086 'Goooal!' uploads
- One guy even entered 73 times (he didn’t win).
Client:Visa
Agency: Aim Proximity
