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UFO drone stunt for Energy Online

The idea of cheaper energy was so alien to Kiwis, we decided to grab their attention with a UFO in the night sky. This UFO then left energy credits on streets and landmarks around Auckland for people to claim the next day.

RESULTS
The stunt and supporting multi-media campaign caused such a sharp increase in quotes and new customers that we succeeded in crashing the call centre in Hamilton.

Client: Energy Online
Agency: Twenty

Available
Freelance, Full-time
Mike Kelly
Copywriter Auckland, New Zealand