Aim Proximity 'Sun Burn" Xmas
With a recession vibe in the air, this Christmas card went for the one thing that was going to be free this summer: the sun. Clients received a "Sunburn Marketing Kit", complete with a stencil of their logo, which they could use to brand any unsuspecting "Skinboard" they found.
Awards:
Caples finalist in self-promotion
Agency: Aim Proximity
CD: Dave King