Michael Shtadtlender

• Develop and oversee design and production of 1,000+ page Generic Costumes catalog, 1,000+ page Licensed Costumes catalog, 800+ page Accessories catalog, 100+ page Secret Wishes catalog
• Coordinate work with the graphics department and other divisions throughout the country to ensure timely production of all aspects of the catalog
• Responsible for the development and execution of company & licensed brand packaging: inserts, header cards, blister cards, hangtags, and boxes for costumes and accessories
• Design and layout artwork based on licensor guidelines for use on costumes, accessories and home décor. Licenses include: Marvel Comics, DC Comics, Warner Bros., Disney, Mattel, Nickelodeon
• Create initial design, mock-ups and oversee production of final packaging for private label clients: Walmart, Target, Party City, Spencer Gifts/Spirit
• Design posters and banners of product lines as well as point of purchase displays for company conventions and events
• Establish and prioritize timelines for other designers within the graphics department in collaboration with design director, while overseeing consistent work flow

Subsidiaries: Secret Wishes • Forum Novelties • Delicious • Mask Illusions • Imagination Design Studios • Collegeville Imagineering

Account Majors: Walmart • Target • Walgreens • Party City • Spencer Gifts/Spirit • Toys ‘R’ Us • Amazon • Halloween Adventure

Key Achievements
• Collaborated with Warner Bros. on all package design for the Batman movie “The Dark Knight Returns”
• Managed licensor approval to ensure appropriate handling of all Marvel Comics package design including "Amazing Spider-Man 2", "Captain America: The Winter Soldier", "Guardians of the Galaxy", "Avengers Assemble", and "Marvel Universe"
• Created entire line of makeup and cosmetic packaging for distribution in all Target stores

• Successfully launched a freelance design and consulting business offering design services to clients ranging from startups to Fortune 500 companies
• Research client products/services, advertising history, business practices and target audience in order to offer effective design materials and produce marketing that will connect and influence

Clients
ASPCA • CKNY Publicity • Coffeehouse Entertainment • DJ Boris • Fifth Nation • Green and Beyond, Inc. • Highline Dance • Integral Methodologies, Inc. • iRockJazz.com • Jammin’ 105.1 FM/The Jay Thomas Morning Show • Kranzke Entertainment Studios • Lai Acupuncture • Massage By Heather • Modena • New York City Animal Care and Control • Noah's Wish • Princeton Review • Ravenous π • Reverie Publishing Company • Safety Net • Sedona Restaurant • Social Tees • Star-Brite Chemicals • Status Quo Bistro • TV Guide • VCM Cleaning & Power Equipment • Urban Jalapeño Productions • Victoria’s Secret • WRSU/88.7 FM

• Created design and layout of quarterly magazine, Animal Watch
• Designed advertisements, brochures, catalogs, banners, posters, flyers for internal departments and external clients
• Designed logos for various organizational programs including but not limited to: humane education, government affairs and public information
• Managed production of all print material, as well as coordinated and maintained relationships with printers
• Executed preflight of files for print compatibility
• Converted all print documents to web pages for internet department
• Researched, scanned and retouched photography for all projects
• Maintained digital archive of entire photo database
• In charge of Macintosh hardware/software maintenance and support

Key Achievements
• Elevated design strength of Animal Watch Magazine, resulting in increased subscriptions and member retention
• Selected to design and develop internal style guide for corporate branding as a result of performance excellence

• Created artwork from concept to completion of print advertisements for various magazine publications
• Designed print collateral for direct marketing efforts and various clientele
• Ensured visual unity and consistency were maintained for each project
• Proofed artwork from vendors/printers and directed revisions and color adjustments
• Scanned and retouched photography of models and product shots
• Responsible for Macintosh hardware/software maintenance and support

Key Achievements
• Exceeded client expectations on design of advertisements by implementing modern design trends