Michael Lehigh

The challenge was that GuruNanda had been trying to get into the retail market for over a year with no results. With the re-brand that I headed, the first item presented to WalMart got onto endcaps during the holiday season. The result was a full sell-through of product and WM now has over a dozen of their products in their planogram.

• Branding & Corporate Identity
• Packaging Design
• Art Direction