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Co-founder
LocalDesign
Jun 2012 - Present (12 years 5 months)
Co-founder of LocalDesign; a student operated, Design focussed Blacksburg Farmer’s
Market Vendor.
Summer of 2012, Martin Veldsman and I discovered a way to impact people
powerfully. We started LocalDesign; a craft vendor at the Blacksburg Farmer’s
Market. Our goal was simple. To develop products for user’s specific needs.
Our model impacted the community with improvements in the kitchen
tools that dealt with the goods they bought at the market. We pioneered a service to involve the community with the product design process and at the same time develop student professional skills.
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Trend Spotter
trendwatching.com
Sep 2014 - Jan 2016 (1 year 4 months)
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Design Strategist
Card Isle
Feb 2014 - Jun 2014 (4 months)
Utilized design thinking to explore and define design opportunities in the greeting card industry. Translated complex research into comprehensible stories as part of an interdisciplinary team redefining Card Isle's strategy. Acted as a design lead for user interface development and branding.
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Campus Director
Campus Bellhops
Feb 2013 - Nov 2013 (9 months)
Campus Bellhops is a highly specialized moving solution operating in 46 cities across the country. We exclusively employ top-tier college students from 53 major Universities to provide moving help with clean-cut, reputable and respectable young men that are worthy to be in your home or residence.
- Employee Management: interview, hire, and manage a team of 50+ student Bellhops.
- Marketing: manage grassroots marketing, build strategic relationships and oversee brand awareness on campus.
- Operations Management: ultimately responsible for the completion of every job scheduled.
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Product Development Consultant
Center for Leadership and Entrepreneurial Innovation
Jun 2013 - Aug 2013 (2 months)
Utilized design thinking skills as a member of a team of consultants that investigated the market opportunity and developed a business model for a nanotechnology based water filtration system. Extended my design applications to develop marketing research, marketing strategies, multi-product branding, and business plans.
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Summer Studio Teachers Assistant
School of A + D, Virginia Tech
Jun 2012 - Aug 2012 (2 months)
Assisted transfer students with conceptual projects through discussion & application
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Orientation Assistant
School of A + D, Virginia Tech
Jun 2012 - Aug 2012 (2 months)
Assisted students with registration for courses and general guidance