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Branding Coordinator
Al Ain, United Arab Emirates
Aug 2018 - Present (6 years 3 months)
• Responsible for managing branding activities aligned with the set communication strategy to ensure a strong brand for STRATA in the aerospace industry both locally and internationally.
• Supervise brand content for third parties.
• Design and implement internal and external campaigns.
• Shooting and editing photos, corporate videos, and documentaries.
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Art Director
Simplify Advertising and Publicity
Jun 2008 - Present (16 years 5 months)
My work is mostly below-the-line (BTL) and above-the-line (ATL) advertising. I report to my creative director.
Executed design standards from creative briefs. More contacts with clients and suppliers for proper design management.
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Graphic Designer / Art Director
Insignia Advertising & Publishing
May 2005 - May 2008 (3 years)
My first international experience outside my home country.
I have been a graphic designer for 1 and a half years before being promoted to art director for another 1 and a half.
Mostly the work I have provided are above the line (ATL) and below the line (BTL) advertising. With clients in the private and government sectors.
I design what the clients requires as per the creative brief.
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Graphics Artist
The Hershey Company
Dec 2004 - Apr 2005 (4 months)
I am a part of a marketing department team. I report directly to the marketing manager.
The Hershey Company in Pennsylvania provides the company in the Philippines with style guides to be applied for below the line (BTL) advertising.
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Graphics Designer
Millimeter Design Strategies Inc.
Feb 2004 - Nov 2004 (9 months)
We provide solutions for a well-known chained mall all over the Philippines.
I have designed below the line (BTL) advertising such as flyers, calendars, murals, banners, etc.
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Junior Graphics Artist
Uratex Philippines Inc.
Mar 2001 - Sep 2003 (2 years 6 months)
My regular work aside from my teaching experience.
I provide support to my senior staffs and report directly to the marketing manager. I design mostly below the line (BTL) advertising such as flyers, labels, brochures, profiles, etc.
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Instructor
Philippine Women's University
Jul 2000 - Mar 2002 (1 year 8 months)
I have taught basic lessons of graphic design on digital using softwares such as Corel Draw, Adobe Photoshop, 3D Studio Max.
At the same time, I have basic photography lessons.