Mark Philip D'Souza

HNI Corporation is the world's second-largest office furniture manufacturer.
Ergo operates as a focused, stand-alone business with a unique brand position and strategy under HNI’s split and focus business model

Current Responsibility : Product Manager for all Systems

Past Projects :
- Design and Development of a new Color, Material and Finish program
- Design and Development of a new range of SME and Private Office furniture
- Marketing support
- Industrial design of various product upgrades


Enjoy Business through Design and Design through Insight

Strong knowledge of home furniture suppliers across China, Malaysia, Indonesia , Vietnam and India.

Played a lead role in vendor and product developments.

Played a key role in reducing imports to less than 35% through development local vendors

Created and established a team of in-house product designers

Lead the team of buyers for the bed and living groups.

Started and successfully took the hand-made solid wood furniture to 1 Cr/Month of billing.

Was part of the strategic team that saw the business grow from 30Cr to 350Cr+ annual

Design Research , Concept design and product detailing, Product Styling, Brand Communication

Some clients and projects I worked on:

Procter & Gamble, India:
VICKS cough drops, VICKS ACTION 500 , P&G POS and Folgers's Home Café.

Crompton Greaves Pvt. Ltd. :
Redesign of the housing of a fractional horse power electric motor.

Educational Material Experts Pvt. Ltd. :
Redesign an educational toy to learn weights and measures.

Kirloskar Oils Eng. Ltd. :
Redesign of the traditional (1981) Kirloskar diesel pump-set housing.

Other projects with varying degrees of involvement for clients like:
Reliance Petroleum Industries Ltd.
Hurix Systems Pvt. Ltd.
EUREKA Forbes water purifiers.
Marico Industries Ltd.
Morphy Richards / Bajaj Electricals.